Anna Lidia Strano

Anna Lidia Strano is an accomplished marketing professional with extensive experience in online marketing and campaign management. Currently serving as a Senior Online Marketing Manager at SumUp since September 2022, Anna Lidia develops and implements digital marketing strategies across various channels, optimizing performance through data-driven analysis. Previously, as a Digital Campaign Manager at TeamSystem, Anna Lidia led multi-channel lead generation initiatives for cloud software and digital solutions, managed budgets, and coordinated with agencies and internal teams. Anna Lidia has held key marketing roles at LexDo.it Srl, Consorzio Libera Terra Mediterraneo, Wunderman, and Microsoft, showcasing expertise in campaign execution, marketing automation, and content management. Academic qualifications include a Master’s Degree in Marketing and Communication from IULM University and a Bachelor’s Degree in Foreign Languages and Literatures from Università di Catania.