Sheena McCaugherty

Sheena McCaugherty is a seasoned professional in social media management and digital marketing, currently serving as Senior Social Media Manager at SumUp since April 2021, where responsibilities include community engagement and brand preservation. With a diverse background that includes roles such as Social Media Manager at various levels and freelance digital marketing, Sheena has effectively managed campaigns and developed marketing strategies to optimize ROI. Previous experiences range from graphic design for literary festivals to digital marketing for community-focused organizations, showcasing a commitment to creativity and community engagement. Educational qualifications include a Bachelor of Arts in Fine and Studio Arts from Ulster University.