Willem Waterschoot

Willem Waterschoot is a seasoned marketing professional with extensive experience in various roles within the marketing domain. Currently serving as Senior Paid Marketing Manager at SumUp since April 2022, Willem has held pivotal positions focusing on media strategy and POS Lite. Prior to SumUp, roles included Marketing Manager Netherlands/Benelux at tink, where responsibilities encompassed business development, search engine advertising, CRM, social media marketing, and overseeing TV campaigns. Previous experience spans multiple positions in marketing and administration, including an associate role at Adel Administration Services and trainee positions at DAF Trucks NV and Hoppe. Willem holds a master's degree in Strategic Marketing from Maastricht University and has completed academic orientation and undergraduate studies at Fontys University.