Lorena Nicholls is an experienced sales professional with a strong track record in driving performance and developing innovative sales strategies. Currently serving as Regional Sales Manager at Sunrun since May 2019, Lorena previously held key positions including Regional Sales Director at Pace Avenue, where an 85% closing rate was achieved through targeted consumer strategies, and Market Sales Director at American Solar Direct, credited with enhancing customer engagement. Earlier roles include Director of Sales Development at Siviniti Solar and Sales and Service Supervisor at AAA Northern California, Nevada & Utah, where leadership in sales teams led to significant revenue growth. Lorena's extensive background also includes experience in real estate and customer service coordination, supported by an Associate’s Degree in Liberal Arts and Sciences from Brookdale Community College.
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