Bart Brackel

Bart Brackel is a seasoned professional in digital analytics and data visualization, currently serving as Lead Digital Analytics at Sunweb Group since December 2021 and as a Senior Digital Data Analyst at Leaped since May 2022, where Bart trains online marketing trainees and conducts masterclasses on Google Analytics 4 and Tag Management. Previous roles include Senior Digital Business Analyst at Voicebooking.com and Digital Business Analyst positions at Bugaboo and Reshift. Additional experience includes work as Digital Marketing Manager and Product Manager Events at Emerce and various marketing roles at BBP Media and WhiteWorks. Bart holds a Master of Science in Persuasive Communication and a Bachelor of Science in Communication Science from the University of Amsterdam, along with an educational background in Communication Studies from HU University of Applied Sciences Utrecht and HAVO from Lorentz-Casimir Lyceum.