Lara Dogan

Lara Dogan is recognized as one of the top marketing tech leaders in Europe, specializing in digital analytics, conversion rate optimization, and marketing strategies aimed at small and medium-sized enterprises. Currently serving as Lead Growth at Superchat and a mentor at START Berlin, Lara has previously held the position of Head of Marketing Technology at McMakler and worked as a Product Owner for E-Commerce at Vodafone. They hold a Master of Science in Business Consulting & Digital Management and are pursuing a Bachelor of Arts in Betriebswirtschaftslehre with a focus on media and communication.