Keenan Davis

Senior Director of Marketing at SVS

Keenan Davis has extensive experience in digital marketing and ecommerce. Keenan began their career in 1998 as the Founder and Executive Account Manager of Unorthodoks Marketing, where they created digital marketing campaigns for SMBs and large brands, designed, developed, and hosted websites, and coordinated efforts between coding and design teams. In 2003, they became the Vice President of Marketing and Digital Promotions at MIHicon, where they managed the redesign and implementation of the company's website, identified and implemented traditional and guerrilla marketing techniques, and developed and executed all of the company's online marketing initiatives. In 2007, they moved to The New York Times as the Deputy Director and Head of Ecommerce, Digital Marketing, and Operations, where they doubled the ecommerce business over three years. In 2011, they joined Turtle Beach as the Director of Digital Marketing and Media, where they were responsible for all web business and initiatives, attained double digit percentage revenue growth for the B2C business, tripled global web traffic, expanded the social media footprint, managed CRM, contracted a leading paid search management firm, and achieved over 55% share of voice in organic/natural search. In 2015, they became the Senior Director of Marketing at SVSound.

Keenan Davis attended Babson College from 1994 to 1996, studying Marketing and Entrepreneurship. Keenan then attended Bentley University from 1996 to 1998, receiving a Bachelor of Science in Marketing and Entrepreneurship. In 2021, they obtained a Facebook Certified Digital Marketing Associate certification from Facebook. In 2023, they obtained a Contextual Advertising Certification from GumGum.

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