Syft
Zach Wright has diverse work experience in sales and business development. Zach started as a sales development intern in 2013 at Oracle and later worked as a business development consultant and SMB technology account executive. In 2018, they became an account executive for Informatica, where they focused on mid-market customers until 2021. After that, they worked as a regional sales director at Oracle until 2022. In the same year, they co-founded Syft, enabling value matching for b2b revenue teams, and also served as a board member.
Zach Wright studied at Trinity University between 2010 and 2014, where they earned a Bachelor of Science in Business Administration (B.S.) degree with a concentration in Marketing. Zach also completed minors in Economics and Spanish.
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Syft
Syft is uniting the revenue team to enable value selling through a concept we call "Value Matching." Value matching is the automatic connection of two companies around a problem-solution set. In this new world, we focus on adding value for your customers versus traditional outreach methods. Syft helps users generate the value story of why their solution solves their prospect's problem at scale with the contextually relevant verbiage aligned to marketing. Syft helps revenue leaders focus their team in the right direction with value-matched prospects. Our end users are noticing that they aren't just finding a higher volume of pipeline generation in Syft, but those deals are converting because they can tie their solution to value.