Will Luttrell

Will Luttrell is an experienced professional in the media and technology sectors, currently serving as a Non-Executive Board Director and Interim Chief Technology Officer at Good-Loop since July 2023. As a Media & Technology Consultant at Phan Luttrell LLC since January 2021, Luttrell also holds positions as an Investor at Symitri, Advisory Board Member and Investor at Ad Fontes Media, and Advisory Board Member at The Center for Gifted Studies and The Gatton Academy. Previous roles include Partner and Chief Technology Officer at The Brandtech Group from May 2021 to July 2023, and Advisory Board Member and Investor at LeagueSide. Luttrell was the Executive Consultant at Integral Ad Science for a brief period in early 2021 and founded Amino Payments, which focused on enhancing transparency in online advertising, serving as CEO from 2017 until its acquisition in 2021. Luttrell also contributed to Project 440 as a Board of Directors member from 2014 to 2017. Educational background includes attendance at the University of Kentucky from 1991 to 1998 and participation in the Governor's Scholars Program in 1990.