Scott Hirsch

Vice President Marketing at Syrup Tech

Scott Hirsch has a diverse work experience spanning several industries and roles. Scott is currently serving as the Vice President of Marketing at Syrup Tech starting in 2023. Prior to that, from 2022 to 2023, they worked as a GTM Advisor, providing advisory and consulting services for early-stage start-ups.

From 2018 to 2022, Scott was the Vice President of Product Marketing at Blend, a cloud banking company. Scott led a team of 15 product marketers and strategists, focusing on go-to-market strategies and market insights.

Before Blend, Scott worked as the Global Head of Digital and Marketing Operations at HERE Technologies from 2016 to 2018. Scott managed a team of 14 digital marketing experts, overseeing the creation, deployment, and optimization of customer-facing websites and marketing automation.

In 2014 to 2016, Scott was the Senior Director of Digital at Neustar, Inc. Scott led a team responsible for inbound marketing channels and collaborated with various departments to maximize the reach and impact of the company's content.

From 2008 to 2014, Scott held different roles at Get Satisfaction, including Vice President of Marketing and Vice President of Business Development. Scott led various marketing functions and played a pivotal role in business model strategy and securing large account customers.

Before Get Satisfaction, Scott co-founded and served as Principal at Management Innovation Group, a management consultancy, from 2004 to 2008. Scott worked with Fortune 500 executives on strategic innovation initiatives.

Scott began their career as a Social Entrepreneur at the Texas Commission on Volunteerism from 1998 to 2000, managing a portfolio of AmeriCorps grants. Scott later became the National Program Director for AmeriCorps at the Association of Farmworker Opportunity Programs from 1994 to 1998, overseeing a national program focused on farmworker safety.

Throughout their career, Scott Hirsch has demonstrated expertise in marketing, go-to-market strategy, digital operations, and strategic innovation.

Scott Hirsch has a Master of Business Administration (MBA) degree with a focus on Product Design & Development from the University of California, Berkeley, Haas School of Business. Scott also holds a Bachelor of Arts (BA) degree in English and Environmental Science from the University of Virginia.

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