Michael Lucero is an accomplished business intelligence professional with extensive experience across various industries. Currently serving as the Sr. Manager of Business Intelligence at System1 since January 2022, Lucero previously held key roles, including Manager of Business Intelligence and Reporting at ViaSat Inc., and Associate Director of Business Intelligence and Analytics at AT&T, where strategic BI vision and ROI demonstration were primary focuses. Lucero's background includes leadership positions in business intelligence at Cricket Wireless, DIRECTV, and various financial analyst roles, showcasing a strong analytical foundation and expertise in data-driven decision-making. Lucero holds a Bachelor's degree in Business Administration with a focus on Finance and International Business from California State University, Fullerton.
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