Born from social and inspired by culture, we’re champions of storytelling across the platforms and technologies that shape the internet; today and tomorrow. 

We work with global brands to connect the dots in a maze of swipe, tap, forgettable.

Film

Internet

Media & Entertainment

Social Media

Technology

tactical.

tactical.'s headquarters in Dubai, United Arab Emirates

Mike Khouri

Yasmin Izzard Mulvey

Edina Ferns

Ben Phillips

Head Of People

Justin Davis

Linda Murphy

The Marketing Team at Tactical is dedicated to crafting compelling narratives that resonate across diverse digital platforms. By leveraging cultural insights and innovative strategies, they engage global brands and their audiences, transforming fleeting interactions into memorable connections. The team collaborates closely, utilizing expertise in social media, creative direction, and strategic marketing to navigate the complexities of the digital landscape.

Marketing Team

The Account Management team at Tactical serves as the vital link between the company and its global brand clients, ensuring exceptional service and strategic alignment. They leverage storytelling and cultural insights to foster strong relationships, manage client expectations, and drive platform partnerships, ultimately helping brands navigate the complexities of digital engagement and maximize their impact across various channels.

Account Management

The Leadership Team at Tactical drives the vision and strategic direction of the company, ensuring alignment with its mission to leverage storytelling and cultural insights for global brands. Comprising the Founder, CEO, COO, CGO, and Managing Director, the team collaborates to foster innovation, nurture partnerships, and enhance operational excellence, guiding Tactical in its pursuit of impactful digital engagement.

tactical.

Org chart

Teams

Marketing Team

Account Management

Leadership Team

Offices

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