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Grace Evitts

Marketing Effectiveness Manager at Tails.com

Grace Evitts has extensive work experience in digital marketing and customer engagement roles. Grace started their career as a Customer Service Assistant at Sainsbury's while studying for their A-Levels, gaining valuable customer service experience. Grace then worked as an Audit Assistant at KPMG UK, focusing on industries such as agriculture, automotive, food & drink, and travel. After that, they completed a marketing work experience placement at Sky, where they gained exposure to various aspects of marketing and learned about collaboration and communication.

Grace's digital marketing career started with an internship at Craft Clubs, where they worked on social media management, content creation, and SEO improvement projects. Grace also completed another internship at Craft Clubs, this time as a paid Digital Marketing & Content Intern, where they further developed their skills in social media management, content creation, and artwork creation.

Grace then joined Distilled as a Consultant Intern, where they worked on SEO and content solutions for clients and gained experience in conducting website audits and creating insightful Google Analytics reports. Grace later joined Swoon as a Marketing Executive, responsible for managing PPC, SEO, Paid Social, and other digital channels.

At Seedlip, Grace worked as a Digital Manager, focusing on consumer engagement and providing insights for content creation, UX, e-commerce, and ATL campaigns. Grace also had responsibilities in copywriting, CRM campaigns, referral program management, and monitoring customer sentiment.

Currently, Grace is working at tails.com as a Digital Manager. In this role, they are responsible for managing paid social and display acquisition and consideration activity in both the UK and European markets. Their responsibilities include campaign management, offer analysis, creative briefing, testing coordination, and collaboration with various teams for landing page projects, partnerships, and influencer campaigns.

Overall, Grace Evitts has demonstrated a strong background in digital marketing, customer engagement, and data analysis, with a focus on paid social, content creation, and campaign management.

Grace Evitts attended the University of Exeter from 2014 to 2018, where they earned a BA (Hons) degree in Business & Management. Their field of study included Business, Management, Marketing, and Related Support Services. In addition to their degree, Grace also obtained certifications in Online Marketing Fundamentals from Google in September 2017 and a Google Analytics Individual Qualification in June 2018.

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