Take-Two Interactive
Tracy Carnahan (Hackney) currently serves as Director of Digital Strategy at Take-Two Interactive Software, Inc., a position held since December 2017, after previously serving as Sr. Manager of Digital Sales. Prior to this role, Tracy worked at Microsoft from August 2011 to December 2017, first as Product Marketing Manager and later as Account Manager for Xbox, focusing on partner relationships and driving business growth. Earlier experience includes a Marketing Manager role at DreamBox Learning, Inc., and a Marketing Program Manager position at Microsoft (VMC Consulting), where Tracy was instrumental in developing the independent game developer community and fostering strong relationships within the Xbox LIVE platform. Tracy's diverse background showcases a robust expertise in digital strategy, marketing, and community management.
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Take-Two Interactive
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Take-Two Interactive Software, Inc. is an American video game holding company based in New York City. Founded in September 1993 by Ryant Brant, the company wholly owns video game publishers Rockstar Games, 2K Games and Private Division, including their respective subsidiaries, and developer Social Point, as well as a 50% stake in the esports-centric joint venture NBA 2K League. Notable franchises owned by Take-Two Interactive include Grand Theft Auto, Civilization, NBA 2K and BioShock.