Aidan Elder

Aidan Elder is a seasoned marketing professional with extensive experience across various sectors, currently serving as the European Director and Commercial Lead for talech Point of Sale since May 2019. Previous roles include Group Marketing Manager at MHL Hotel Collection for a brief period in 2018 and Group Marketing Director at ROCKET RESTAURANTS from April 2017 to March 2018. Aidan spent over a decade at Paddy Power Betfair in roles ranging from Advertising Creative Specialist to Editorial Manager and Senior Creative, focusing on content marketing, guerrilla marketing, and various aspects of advertising and communications. Aidan holds a Master of Science in Marketing from Technological University Dublin and additional qualifications in Internet and Digital Marketing and Communications from Dublin Business School and Dublin City University, respectively. Skills encompass creative ideation, content production, social media marketing, and team management.