Alex Smith

Alex Smith has a diverse work experience in the senior living industry. Most recently, they held the position of Senior Vice President of Pricing Optimization at FURTHER. Prior to that, they were the Vice President of Sales at Arcis Golf. They also founded CompIntelPro, a company that provided tools for proactive pricing and competitive intelligence in the senior living market. This company was subsequently acquired by FURTHER. Alex has also held regional leadership roles in sales and marketing at MorningStar Senior Living, Kisco Senior Living, Elmcroft Senior Living, and Brookdale. They have demonstrated a track record of increasing sales and occupancy in these roles. They have also worked as a Senior Consultant at Senior Living Executive Consultants. Overall, Alex has a strong background in sales, marketing, and strategic planning within the senior living industry.

Alex Smith attended Arizona State University from 2002 to 2006, where they earned a Bachelor of Arts degree in Human Communication. In 2011, Alex obtained an Inbound Marketing Certification from HubSpot Certification. In the same year, they pursued a Master's degree in Internet Marketing at Full Sail University. In 2015, Alex obtained a Sales Management Certificate from Florida State University. Additionally, Alex received a Marketing Certificate from the University of California, Berkeley. They also hold a Certified Pricing Professional (CPP) certification from the Professional Pricing Society, obtained in 2019, and a Deep Learning Artificial Intelligence certification from Coursera.