Alex Rogers is the Head of B2B Partnerships at Tapi Carpets & Floors, focusing on developing strategic B2B relationships to drive commercial growth. Previously, they led the B2B sector at Carpetright, achieving a 300% increase in active partners while enhancing client retention and RFP success. Alex's career began as a Client Executive at Taylor Nelson Sofres, where they provided market insights for leading consumer-goods companies, and expanded into various roles in client management and digital partnerships across several organizations. Alex holds a BA Hons in Italian Studies from the University of Birmingham and completed an Erasmus program at the Università degli Studi di Verona.
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