Mark Salcido

Mark Salcido is a seasoned executive with extensive experience in sales and business development across various media and technology companies. Currently serving as Senior Vice President of Sales and Business Development at TapOverdrive since November 2019, Mark oversees direct sales, customer success, and partner training for marketing automation and customer engagement solutions. Previously, Mark held the position of Senior Vice President of Media Solutions at Digital Air Strike, where substantial revenue growth was achieved following the acquisition of Target Media Partners Interactive. Mark's career also includes roles as Senior Vice President of Digital Sales at Target Media Partners, Vice President of West Digital Sales at CBS Local Digital Media, and Vice President of Sales & Strategic Partnerships at Citysearch. Mark began in sales leadership positions at Ticketmaster Online-Citysearch, excelling in revenue and sales retention. Mark holds a BA in Political Science from UC Santa Barbara.