Gaurav B.

Gaurav B. is a Lead Data Scientist at Target, where they lead the Loyalty Marketing Data Science team, optimizing promotions and developing strategies that drive incremental sales and enhance guest engagement. Prior to this role, Gaurav served as a Senior Data Scientist at Target from 2019 to 2022 and has experience as a Business Analyst. They completed their Master’s degree in Communication & Signal Processing at the Indian Institute of Technology, Bombay, in 2017, after earning a Bachelor of Technology in Electronics Engineering from Vishwakarma Institute of Technology in 2014. Gaurav is passionate about solving business problems using data and machine learning models, with core skills in building ML models and data visualization.