Kevin Liu is a seasoned professional in retail buying and merchandising, currently serving as a Senior Buyer for televisions and home theaters at Target since October 2021, with a proven track record in assortment planning, promotions, and achieving significant margin improvements. Prior to Target, Kevin spent over two decades at Best Buy in multiple roles, including Merchant for Smart Home and Video Games, where successful initiatives led to notable market share gains and innovative product launches. Achievements include receiving the Hardlines SVP award at Target and developing key vendor relationships to enhance customer experiences. Kevin holds a BA in Political Science and Business from the University of Iowa.
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