Leo Rodriguez

Leo Rodriguez is a Senior Creative Strategist at Target, where they have been transforming relevance into resonance since 2021. With a strong focus on storytelling and understanding human nature, they have successfully authored briefs and led marketing projects that authentically engage diverse communities, including LGBTQIA+, Gen Z, Black, and Latino guests. Prior to this role, Leo co-led the Hispanic Latino Business Council, enhancing internal programs and redefining the council’s mission. They hold a Bachelor's Degree in Marketing from Georgia State University, where they also gained valuable leadership experience as President of the International Student Association Council.