Nimisha Sony

Nimisha Sony is a Senior Media Analyst at Target, currently leading the Paid Search function and focusing on operational excellence and team development. With over 11 years of experience in digital marketing and ad operations, Nimisha has successfully driven campaign success across major platforms such as Google Ads and Amazon. They have held various roles, including Category Lead and Search Engine Marketing Analyst, and have developed a passion for mentoring teams and enhancing campaign performance. Nimisha holds an MBA in Marketing from Manipal University Jaipur and has acquired a P.G. Diploma in Advertising and a B-Tech in Electronics and Media Technology.