Michael Bortinger

Michael Bortinger is an accomplished marketing professional with extensive experience in brand management, strategy development, and consumer marketing. Currently serving as the Director of Marketing and Partnerships at Tastewise since June 2025, Michael has a proven track record in leading marketing initiatives at prominent companies such as Impossible Foods, where key achievements included launching the company's largest 360° brand campaign and driving expansion in various channels. Michael's previous roles include Senior Global Brand Manager at Manitoba Harvest Hemp Foods and various marketing positions at General Mills, contributing to successful product innovations and multicultural marketing strategies. An MBA graduate from Kellogg School of Management, Michael also completed a BSBA in Marketing, Economics, and International Business at Washington University in St. Louis.