Abhimanyu Dev

Abhimanyu Dev is a Senior Category Manager for Health & Electronics at Tata Digital since April 2023. Prior experience includes roles as Category Manager for FMCG Edibles & Non-Edibles at udaan.com, where responsibilities encompassed selection, pricing, merchandising, sourcing, and inventory planning. Abhimanyu has also served as a Strategic Account Manager for flagship brands in smartphones and home & kitchen, specializing in scaling business, inventory management, and marketing strategies. Previous positions include Area Retail Sales Manager at Dell, managing multiple retail locations in South Gujarat, and co-convener for BrandScan, India's largest market research fair. Abhimanyu holds a Post Graduate Diploma in Management with a focus on Marketing from T A Pai Management Institute and a B.Tech. in Mechanical Engineering from Symbiosis International University.