Mike Fogarty

Mike Fogarty began their work experience in 2006 as a Sales Assistant Intern at Channel M, where they worked on creating effective advertising and promotions. In 2007, they interned as a Marketing/Media Assistant at For Your Imagination, focusing on developing and marketing web video series.

In 2008, Fogarty joined Efficient Frontier as a Search Marketing Specialist, utilizing advanced algorithm technology and providing SEM solutions to clients. Mike then progressed to roles as an Account Manager and Senior Account Manager at the company. In 2011, they joined Adobe as a Senior Account Manager, responsible for managing cross-channel media for various clients.

In 2012, Fogarty transitioned to Google, initially working as a Senior Account Manager and later as an Account Executive. Mike oversaw online education clients, managed high-value accounts, and developed scalable performance solutions across multiple digital and social media products.

From 2015 to 2020, Fogarty worked at The Trade Desk, starting as a Senior Account Executive and eventually becoming a Senior Director of Business Development. Mike managed media revenue, mentored direct reports, and achieved significant revenue growth through key brand client expansion.

In 2020, Fogarty joined Roku Inc. as the Head of OneView Platform Sales, overseeing the integration and scaling of their acquisition of DataXu. Mike contributed to the rebranding of DataXu to OneView as Roku's omni-channel Ad Platform and led innovation in areas such as Clean Room, TV Commerce, and reach and frequency currency.

In 2022, Fogarty joined U of Digital as an Expert Network member, and in 2023, they assumed the role of Head of Platform Sales at Tatari.

Mike Fogarty obtained a certificate in Management Essentials from Harvard Business School Online in 2019. Mike also holds a Bachelor of Business Administration degree with a specialization in Marketing from James Madison University, although the specific years of study are not provided. Additionally, Mike has obtained several certifications: Expert Network 2023 and Expert Network 2022 from U of Digital in January 2023 and November 2022 respectively, OneView Certification from Roku Inc. in June 2021, and Edge Academy Certified: Trading Essentials and Edge Academy Certified: Marketing Foundations from The Trade Desk, Inc. in April 2020 and January 2015 respectively.