J. T. Croy

J. T. Croy is an accomplished marketing professional with extensive experience in the healthcare sector. Currently serving as Marketing Director at Tavens Packaging and Display, Croy focuses on solving complex packaging challenges. As the owner of Croy Marketing Group, a full-service agency specializing in healthcare accounts, expertise lies in supporting physicians, medical devices, and diagnostics services. Previous roles include Marketing Director at PatientPoint®, where leadership encompassed marketing for hospitals and health systems, and Director of Hospital and Health Systems Customer Experience at Quest Diagnostics, emphasizing customer-centric strategies. Additional experience includes Surgical Sales Director at Lutheran Health Network, VP of Marketing at Baptist Health System, and various marketing leadership positions at Zimmer Biomet. Croy holds a Bachelor of Arts in Communications from Xavier University.