Badrinath Jayaram is an accomplished professional with over 15 years of experience in global product management, new market development, and partner management, specializing in IoT for connected fleets and logistics. They served as the Global Business Development Head for TCS DigiFleet™, where they formulated and executed Go-To-Market strategies and managed product identity and positioning. Previously, Badrinath held roles at Bahwan CyberTek, where they identified market opportunities and acquired numerous new customers across various regions, and their earlier positions at Mahindra Satyam and SAPro Marketing Pvt Ltd further cemented their expertise in business development and sales. Badrinath holds an MBA in Sales & Marketing from ICFAI Business School, along with a BE in Electricals and Electronics and an Executive Education in Entrepreneurship & Innovation from the Indian Institute of Management, Bangalore.
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