Barbora I.

Barbora I. currently serves as the STA Strategy Industry Director at Teads, focusing on top-priority clients within the CEE region, specifically the Czech and Slovak markets, since January 2023. Prior to this role, Barbora held various positions in the advertising industry, including Senior Key Account Manager and Group Head at Starcom, managing major accounts such as The Coca-Cola Company and Samsung. Experience also includes a role as Worldwide Account Manager at Zenith, overseeing the Oracle EMEA account, and serving as a Media Consultant at ZenithOptimedia Group, handling brands like COTY and Nestlé. Earlier career stages involved work as ISC Data Admin Specialist and Customer Service Representative at Honeywell Aerospace. Barbora holds a Master's degree in International Trade and a Bachelor's degree in the same field from Prague University of Economics and Business.