John Barton is an experienced marketing and legal professional with a notable career at TEAM Marketing AG since 2002, currently serving as Director of Marketing Sales. Barton's expertise includes managing sponsorship sales for UEFA Champions League and UEFA Europa League partnerships, developing comprehensive sponsorship concepts, and leading sales initiatives that secured major partners such as Banco Santander and Expedia Group. Prior roles at TEAM Marketing AG include Head of Sponsorship Sales, Head of Commercial Rights Delivery, and Head of Operations, where Barton was instrumental in event delivery and business development. Barton's prior experience includes serving as Club Secretary and Lawyer at Sunderland Football Club and handling player status cases at FIFA. Education includes a FIFA Masters in Sports Law and Business, an LPC in Law, and an LLB in Law from the University of Bristol.
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