Rodrigo Odonel

Rodrigo Odonel has been working in the consumer goods industry since 2007. Rodrigo began their career as a Research Analyst at Nielsen - BASES. In 2010, they moved to MercGfK as an Executive of Projects, where they worked with clients such as L'Oréal, Nivea, Alen, 3M and ABM. In 2011, they joined Intercandy as a Gerente de Trade Marketing, where they developed marketing plans for international confectionery brands and was responsible for executing field activities in both the wholesale and modern channels. In 2014, they joined Logyt as a Consultant, where they provided strategic consultancy and collaborated with clients to drive brand development and achieve their objectives. Finally, in 2017 they joined TeamCore Solutions as a Customer Success Manager, where they were responsible for approaching FMCG companies to discuss the benefits of their methodology and mobilizing the Trade Mkt team through automated tasks.

Rodrigo Odonel obtained a Licenciado en Mercadotecnia from Instituto Tecnológico y de Estudios Superiores de Monterrey (ITESM-CEM) between 2002 and 2007.