Kushal Biswas

Kushal Biswas has worked in the digital marketing industry for the past nine years. From 2011 to 2016, they were employed at Webguru Infosystems Pvt. Ltd. as a Digital Marketing Team Leader, where they managed and led a team of 12, comprising of content developers, designers, PPC and SEO executives. Kushal was responsible for developing and maintaining schedules, providing the final approval for various content, articles, social media content and creative's, campaign management, training and developing them on new technology, and developing their skills and accuracy on existing technology. Kushal also acquired executive level client-side digital marketing and communications strategy for corporate customers and maintained a strong bond with clients to assess and respond effectively to consumer needs and architect high impact targeted solutions.

From 2016 to 2017, Kushal Biswas worked at Infosys as a Sr. SEO Specialist. In this role, they planned and developed SEO on-page optimization strategies for clients, communicated with global stakeholders, conducted keyword research and competitor analysis, deep dive and SEO analysis, market intelligence analysis, lead generation and conversion analysis, technical SEO optimization like crawl error fixing, page loading time optimization, recommending schema tags, communicated with clients/stakeholders and provided trainings, and conducted e-trade product sells report and behavioral reports.

From 2017 to 2018, Kushal Biswas was employed at Red Apple Technologies Pvt Ltd as a Sr. Digital Marketing & ASO. In this role, they understood and developed strategies and activities to grow website traffic, mobile app user acquisition and engagement in a profitable manner (Digital Marketing), developed key business requirements for feature development on the sites and worked closely with designers and developers to implement, and ran successful SEO, ASO & branding campaigns.

Currently, Kushal Biswas is employed at Techievolve Global IT Solutions Pvt. Ltd. as a Digital Marketing Manager. Kushal is responsible for overall client relationship, account management and account growth of the existing clients, as well as owning ROI focused digital marketing strategy and campaign management for the enterprise clients of the agency. Kushal also leads, manages and mentors the team of client servicing managers, PPC experts, SEO experts, Designers, SMO executives and content marketers.

Kushal Biswas attended Dum Dum K.K Hindu Academy from 1999 to 2006, where they earned a High School degree in Science. Kushal then attended West Bengal University of Technology, Kolkata from 2006 to 2010, where they earned a Bachelor of Engineering degree in Information Technology. In 2017, they obtained a BrightEdge Certificate from BrightEdge and a Google Adwords Certification from Google.