Tyler Lessard

Tyler Lessard is the Chief Marketing Officer at TechnologyAdvice, where they focus on building a world-class brand and scalable demand engine. With a background in engineering and extensive experience in marketing leadership roles, Tyler has developed the Outside-In approach to marketing, aimed at engaging audiences beyond those actively seeking solutions. They have previously held significant positions at companies like BlackBerry, Vidyard, and Fixmo, and are the founder of Sales Feed, a media network for the B2B sales community. In addition, Tyler shares insights with the next generation of GTM leaders as an instructor at Pavilion University.