Gracen Zotter

Account Manager

Gracen Zotter is an accomplished Account Manager at TechSmith with expertise in Enterprise SaaS Sales, Customer Success, and C-Suite Engagement. Since July 2020, Gracen has secured multi-year enterprise subscription contracts across over 100 accounts, significantly contributing to revenue growth and market expansion. Previous roles include Account Specialist and Sales Intern, where Gracen demonstrated skills in customer engagement, digital selling, and data analysis to enhance customer retention and drive product adoption. Gracen’s early experience in alumni outreach at MSU Greenline provided foundational communication skills. Gracen holds a Bachelor of Arts in Marketing from Michigan State University, graduating from the Eli Broad College of Business in 2021.

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