Boyd McKenna

Boyd McKenna is a Principal Consultant at TechSparq since April 2022, focusing on implementing Immersive Commerce to enhance emotional connections between people and brands through innovative technologies. Previously, Boyd served as Director of Finance Process Engineering at Vericast from January 2018 to April 2022, where efforts centered on improving Financial Shared Services and implementing RPA solutions. Boyd's experience also includes roles at Harland Clarke as a Business Architect and Principal Process Engineer, where strategic initiatives were tied to technology and process re-engineering in client experience and operations. Additionally, Boyd worked at Valassis as a Cross Functional Leader and Senior Business Process Analyst, driving corporate initiatives and operational improvements. Boyd holds an MBA from the University of Illinois Urbana-Champaign and a BS in Management Information Systems from Kettering University.