Sheena Lim

Sheena Lim is an experienced marketing professional with a strong background in brand management, digital channels, and social media. Sheena has held various roles in companies such as Techstep, Zalaris, Telenor, Chaswood Resources Sdn Bhd, Reapple Brand Marketing Consultancy, Fraser & Neave Limited, McCann Erickson, Ogilvy & Mather, and PB&F. In their most recent position as Chief Marketing Officer at Techstep, Sheena is responsible for overseeing marketing strategies and initiatives. Prior to that, they served as the Marketing and Communications Director, Global at Zalaris, where they led marketing and communication efforts on a global scale. At Telenor, Sheena held multiple positions, including Digital Channels Director, Global, Social Media Director, Global, and Brand Manager, Global. Sheena has also served as the Marketing Director, Regional at Chaswood Resources Sdn Bhd. Sheena started their career at Reapple Brand Marketing Consultancy, where they were the Founder and played a pivotal role in training marketing executives, developing new business, and managing events. Sheena also gained valuable experience as a Brand Manager at Fraser & Neave Limited, Account Manager at McCann Erickson, Account Manager at Ogilvy & Mather, and Account Executive at PB&F.

Sheena Lim completed their Bachelor of Business degree in Marketing from Monash University between 1994 and 1997. Later, they pursued further education in Business Administration and Management, General through an EMBA program at BI Norwegian Business School in 2009-2010. Additionally, they also completed an EMBA degree with a specialization in Business from ESCP Business School during the same period.