Dawn Murray is a seasoned professional in marketing and customer retention with extensive experience in the telecommunications industry. Currently serving as the Telstra Business Proposition Lead at Telstra since June 2014, roles have included leading integrated offer development for Telstra Plus customers and overseeing prepaid product strategies focused on customer retention and growth. Previous roles at Vodafone Australia and Vodafone Hutchison included acquisition planning and consumer marketing migration management. Early career positions at 3 and Optus involved managing consumer pricing and retention strategies, as well as leading marketing initiatives for product rebranding and broadband campaigns. Dawn holds a Bachelor of Commerce with dual majors in Marketing and Human Resources from Saint Mary's University and has completed a program at AGSM @ UNSW Business School.
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