Penny Ferrar

Penny Ferrar is an energetic senior marketing leader currently serving as the Principal and General Manager of Strategic Propositions at Telstra. With a strong background in both B2B and B2C marketing, Penny has held key positions at Virgin Media O2 and Vodafone Hutchison Australia, where they focused on customer acquisition and retention strategies. Penny's experience also includes managing product lifecycles and marketing activities across various platforms. They hold a Graduate Diploma in Marketing and a Bachelor of Arts in Communications from the University of Technology, Sydney.