James Isham

Director, Market Intelligence

James Isham is a seasoned professional with extensive experience in market intelligence and data management. Currently serving as Director of Market Intelligence at TELUS since September 2005, James leads a team focused on Business Intelligence, Forecasting, and Competitive Intelligence for the TELUS Home Solutions group. Previously, James held managerial roles at TELUS, overseeing Campaign Management and Transformation & Enablement teams. James's career also includes being a Business Information Analyst at International Masters Publishers and a Data Management Analyst at Cable & Wireless, where expertise in CRM and data management were developed. James started as a Senior Production Analyst at IRI, specializing in retail data processing. A graduate of Bangor University with a bachelor's degree, James brings a wealth of knowledge in leveraging data-driven strategies to enhance marketing performance.

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