James Rooke

James Rooke is a seasoned professional with extensive experience in product marketing and strategy within the telecommunications sector. Currently serving as Vice President of Connectivity Products & Brands at TELUS since May 2015, James leads a team of over 90 marketing professionals and has previously held leadership positions focused on wireless product management and marketing. Prior to TELUS, James spent nearly seven years at A.T. Kearney as a Director and Manager, where engagement with executive clients involved developing analytics-driven solutions for Fortune 500 companies. James began a career at Rolls-Royce as a Commodity Buyer after completing the Graduate Development Programme, contributing to a solid foundation of skills in procurement and business operations. Educational qualifications include an MSc in Project Management from The University of Manchester and a First Class BA (Hons) in Business Management from Nottingham Trent University.