Michelle Kong

Michelle Kong currently serves as a Product Manager for Campaign Strategy at TELUS, where responsibilities include planning, strategy, and performance management for customer acquisition and retention programs. Prior to this role, Michelle worked as a Marketing Specialist for Digital Go-to-Market at TELUS, managing key campaigns and strategies to enhance online conversions. Earlier experience includes internships at Aritzia, focusing on corporate philanthropy, as well as brand management at The J.M. Smucker Company, where projects involved notable product portfolios. Additional marketing experience was gained at CDI Technologies in the education technology sector. Michelle holds a Bachelor's degree in Business/Commerce from the Smith School of Business at Queen's University and has further education from Singapore Management University.