Ariana Chen

Ariana Chen is a seasoned business professional with extensive experience in Ecommerce and business development. Currently serving as a Business Development Manager at Temu since December 2024, Ariana has previously held roles including Client Partner at Tech Mahindra, where management of client relationships for Ecommerce Digital projects led to significant growth for a major FMCG brand. As an Ecommerce Consultant at VML COMMERCE, Ariana provided strategic planning for Essity in the EMEA region, enhancing CRM capabilities. Earlier positions at THG involved leading client engagement and business growth strategies across APAC, with responsibilities spanning various levels of Ecommerce management in the Beauty and Health sectors. Ariana's early career includes a market research internship at Manchester United, focusing on business opportunities in the Japanese sports industry. Ariana holds a Master's Degree in Business Analysis and Strategic Management from The University of Manchester and a Bachelor's degree in Business Administration from National Taiwan Ocean University.