Kanika Banka is an experienced professional specializing in GTM strategy and digital transformation. They co-founded Design Piñata, a creative consultancy where they led branding and design projects for over 75 clients. At PTC, they held several roles, culminating as Senior Digital Transformation Analyst, where they developed data-driven business proposals for IoT and AR solutions. Kanika is currently the Senior GTM Strategy Manager at Teradata, continuing to leverage their expertise in strategy development. They hold a Master of Science in Human Factors in Information Design from Bentley University and an Advanced Diploma in Advertising and Graphic Design from Wigan & Leigh College.
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