Andres Cetta

Vice President Latin America & Caribbean at Terason

Andres Cetta has a diverse work experience spanning various industries and roles. Andres began their career in 1997 as a Commercial & Administrative Projects Coordinator at Massalin Particulares S.A., where they managed sales force, deposits, offices, and vehicle control. Andres then worked as an SR Credit & Collection Analyst at Kraft Suchard Argentina S.A. in 1999 and later became a Credit & Collection Supervisor at ATL Argentina S.A. in 2000.

In 2001, Cetta joined Philips Argentina S.A. as a Marketing Chief and held various roles within the company until 2005. Andres then worked as the Commercial Development Chief at AGEA S.A. (Grupo Clarín) from 2006 to 2008, followed by a position as a Commercial and New Business Manager at Ferias y Exposiciones Argentinas S.A. (Grupo Clarín) in 2009.

Cetta joined Philips Healthcare in 2009, where they served as a Regional Ultrasound Business Line Manager from December 2009 to September 2010. Andres then became the Regional Strategic Marketing and Indirect Channel Sr. Manager, responsible for designing and implementing marketing plans, managing digital channels, and developing CRM and new businesses in Latin America until January 2015.

From 2015 to 2019, Cetta worked at Terason as the Region Director, Latin America, overseeing business and distributors in the region and executing the company's strategies. Andres was later promoted to Vice President Latin America & Caribbean, responsible for leading the ultrasound business in Latin America and the Caribbean, implementing regional commercial strategies, and developing commercial channels. Cetta held this role until at least January 2019.

In 2012, Cetta took on a role as a Marketing Professor at Universidad Favaloro, and in 2021, they became a Member of the Marketing Commission at Consejo Profesional de Ciencias Económicas de la Ciudad Autónoma de Buenos Aires.

Overall, Cetta has demonstrated expertise in marketing, commercial development, project coordination, and strategic management throughout their career.

Andres Cetta has a diverse education history spanning several years. In 1996, they attended the University of Buenos Aires and pursued a Bachelor's degree in Business Administration, which they completed in 2001. Following this, in 2002, they enrolled in the Universidad de Belgrano and obtained an MBA in Strategic Management of Companies, graduating in 2004. In 2001 and 2002, they attended the Escuela Argentina de Negocios for a specialization in Managerial Development.

Expanding their knowledge further, in 2005, they pursued actualization in Psychology, Marketing, and Public Opinion at the University of Buenos Aires. Andres furthered their education in marketing by attending the IAE Business School in 2007, where they completed an Executive Marketing Program.

Seeking expertise in the field of digital marketing, Andres enrolled at Digital House in 2017 and completed a degree in Digital Marketing. Lastly, in 2021, they attended Columbia Business School for a Digital Strategies program focused on business.

Andres Cetta's education history reflects a commitment to continuous learning and the acquisition of knowledge and skills across various disciplines, including business administration, marketing, psychology, and digital strategies.

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