Terri & Sandy
Bryce Mathias is a seasoned professional with extensive experience in digital strategy and creative direction. Currently serving as Sr. Director Dude at Terri & Sandy, Bryce focuses on user-centric digital content from concept to launch for a range of prominent brands including Gold Bond, Icy Hot, and Nutella. Prior freelance engagements as Strategy Director included work for clients like Pure Leaf and Aveeno Baby. At Grey Group, roles spanned from Director Dude to Sr. Creative Strategy Dude, emphasizing data-driven strategies and storytelling for various consumer brands. Earlier experience includes modeling at Ford Models, copywriting for DoSomething.org, and contributing to Barnes & Noble's digital initiatives. An accomplished playwright, Bryce's educational background includes degrees from Ohio Wesleyan University and Columbia University.
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Terri & Sandy
Terri & Sandy is an independent, full-service advertising agency in NYC whose mission is to bring clients big-agency expertise faster, smarter and more efficiently. The agency was founded by creative partners, Terri Meyer and Sandy Greenberg, who bring over 20 years of big-agency expertise to the venture. Over the past 10 years, Terri & Sandy has built a client roster that includes prestigious brands such as Nutella, Ferrero Rocher, Disney Princess, Applegate, Freshpet, I-Health, Gold Bond, Phonak and BJ's Wholesale Club. The agency's capabilities include creating and producing fully integrated campaigns (digital, social, tv, mobile, outdoor), brand positioning, brand strategy, concept development, new product ideation, research planning & execution. Terri & Sandy is renowned for creating work that works. In fact, in 2020, the agency was named #1 Most Effective Independent Agency in America by Effie Worldwide. Additionally, Terri & Sandy is a Standout Agency on Ad Age's prestigious A-List and a multiple recipient of Ad Age's Small Agency of the Year Awards.