Ashwin Prasad

Chief Product Officer at Tesco


Ashwin is responsible for the strategy and policy for the planning, ranging, sourcing and supply of the products we sell across the Group. In addition, he has direct responsibility for managing this for the UK.

Ashwin joined Tesco in 2010 from Mars Inc. He has worked across a number of product divisions as Category Buying Manager in Confectionery, followed by Category Director roles in Household, Bakery, Dairy, Health & Wellness, and then General Merchandise Commercial Director for the UK and for the past two years as the UK Commercial Director for Packaged Products and PFS.

Ashwin joined the Executive Committee on 7 September 2020.


  • Chief Product Officer

    Current role

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