Devin Cuevas, CSPO, is a digital product and user experience leader at Raiz Federal Credit Union, where they architect strategies to enhance digital engagement and ensure alignment with organizational objectives. With over 19 years of experience in digital transformation, Devin previously served as e-Commerce manager at Raiz FCU, where they successfully led a website redesign project and reduced SEO costs significantly. Earlier roles included Digital Innovation Developer and Web, Mobile & Digital Administrator at GECU, where they focused on user engagement and campaign effectiveness. Devin holds a Bachelor of Business Administration in Computer Information Systems from The University of Texas at El Paso.
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