TG Initiatives provides fractional executive leadership and strategic advisory for companies navigating product, market and operational challenges. Founded by former eBay leader Tolga Gemicioğlu, the firm helps organisations sharpen strategy, achieve product-market fit and scale with confidence. Our work spans e-commerce, product strategy, GTM, international expansion and operational optimisation. We support founders and boards in articulating vision, interpreting market signals and making high-impact decisions during periods of change. TG Initiatives integrates modern AI and automation to enhance speed, decision quality and execution. Based in London, we partner with leadership teams seeking clarity, traction and sustainable growth in competitive markets.

SERVICES:

• Fractional Executive Leadership
Hands-on leadership across product, strategy and operations, including GTM planning, commercial structure and team building for startups and scaleups.

• E-commerce Consulting
Support for platforms, 3rd-party service providers and sellers across e-commerce expansion, cross-border trade, supply-chain visibility, marketplace strategy and operational optimisation.

• Board Advisory
Strategic guidance for boards and leadership teams on market expansion, product-market fit, vision articulation and navigating change. Now partnering with Connectd to expand board-level engagements.

• Founder Mentorship
Accredited by The Portfolio Collective, providing founders with guidance on decision-making, validation, storytelling and acting as a trusted sounding board during key growth phases.

• UK & Germany Market Entry
Interim CXO/CEO-style support for international companies establishing presence in the UK or DE, bringing structure, clarity and early commercial traction.

• AI-Enabled Operations Redesign
Modernising workflows with AI and automation to increase speed, reduce complexity and improve decision quality across product, operations and strategy functions.


TG Initiatives

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TG Initiatives

Org chart

Teams

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