Sim Marchitan is an accomplished UX design professional with extensive experience in both strategic and practical aspects of user experience. As the Head of UX Design Discipline at Thales Digital Factory since April 2020, Sim leads design initiatives and previously served as a UX Designer within the same company. Prior roles include Strategic UX Designer at La Javaness and various UX Design positions at Groupe ETAM and Performics. With a solid foundation in digital marketing and project management from earlier positions in both healthcare and advertising sectors, Sim has developed expertise in user research, information architecture, and design thinking methodologies. Educational qualifications include a Bachelor's degree in Psychology, a Master's degree in Public Relations, Advertising, and Applied Communication, and an E-Marketing and E-Commerce Certificate.
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