Founded in 2005, The Buddy Group is a business and marketing consultancy. We believe in the power of story to create common ground, develop strategy, guide execution, establish a movement, rally a community and grow an exceptional business. Our Storydriven Strategy™, inspired by the proven storytelling vehicles of film, tv and theater, purposefully leverages today’s technology and targeted narrative channels to accelerate multi-dimensional growth and impact. We believe that meaningful connections and shared stories strategically evolve businesses, delivering a paradigm shift in relatability and value creation. 

Be the Exception. Buddy Up.

The Buddy Group

Becky Leonard

This department oversees the planning, coordination, and execution of production processes.

Production Management

This department focuses on creating and enhancing brand identity through strategic storytelling and creative initiatives.

Brand Development

This department focuses on developing and implementing strategies to drive brand growth and enhance channel performance.

The Buddy Group

Org chart

Teams

Production Management

Brand Development

Strategy and Growth

Offices

The Buddy Group

Org chart

Teams

Production Management

Brand Development

Strategy and Growth

Offices

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