The Conqueror Challenges
Alex Dod is a skilled Paid Media Manager at The Conqueror Challenges, with expertise in user acquisition and lead generation for digital products, particularly in display, video, and search advertising. Alex possesses proficiency in Google Ads and Facebook Ads, along with advanced knowledge of Google Tag Manager and Google Analytics 4, focusing on event and audience synchronization and user behavior analysis. Previous experience includes Senior Digital Acquisition Specialist at YouGov, Head Media Buyer at GameMine, and Media Buyer at Garessio. Alex holds two Bachelor's degrees from Babes-Bolyai University, one in Advertising and the other in Psychology, showcasing a strong academic background to complement extensive experience in digital media, campaign optimization, data analysis, and copywriting.
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The Conqueror Challenges
The Conqueror Challenges is a series of virtual fitness events designed to help people stay focused and motivated to exercise — so they can crush their fitness goals. Our virtual fitness challenges are based on SMART goal principles and can be completed solo or in teams such as friends or colleagues as part of their companies corporate wellness program. With the help of our app, users can join a virtual challenge, see their virtual location, get virtual postcards and also plant a real tree for every 20% of their challenge. When a challenge is finished, the user gets in the mail the most exciting reward — a beautifully crafted finishers medal.